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KMID : 1002920090040040005
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Journal of the Korean Society of Esthetics & Cosmeceutics
2009 Volume.4 No. 4 p.5 ~ p.17
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A Study on the eCRM, Web Brand Experienc Value, Loyalty and Re-visit Intention in the Beauty-Shop Website
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Bang Hee-Bong
Kim Yong-Min
Kim Sun-Ok
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Abstract
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KEYWORD
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eCRM, Web brand, Loyalty, Re-visit intention, Beauty-shop
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Listed journal information
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